Sunday, February 24, 2008

to Artists about Agora Gallery in Chelsea NYC Contests, Juried Competitions, Costs, Vanity Galleries

in case you've come across this info from a newsletter and to have all the info on Agora Gallery and all the facts in general...

New York, NY + 23rd Annual Juried Competition Agora Gallery of New York City is pleased to announce its 23rd juried competition. Awards valued at Thirty Eight Thousand dollars ($38,000) will be distributed as follows: exhibition at the Chelsea gallery, cash awards, Internet exposure and publicity in ARTisSpectrum magazine. The exhibition will take place in Chelsea, New York City. The gallery/artist split will be 50/50. In the spirit of giving, Agora Gallery will split its share of artwork sales resulting from the competition exhibition with Art Start, an innovative program that brings art and artists to homeless children. Deadline: March 7, 2008Information:

seems fine until you contact them and find out that in order to compete in any of their other competitions you need to apply to be represented by them, in which they quoted to me whopping $2950.00 fee.

agora is saying though for the 23rd annual juried competition that representation is not required... (meaning that is the one exception)

You do not have to be represented by the gallery in order to participate in the competition. Anyone, 18 years and older, is eligible for the competition. There is a small submission fee ($35 for an online submission and $50 if you mail in your submission) but you do not have to be a represented artist. If your artwork is selected for exhibition, the only costs you will have then will be to ship your artwork to the gallery for the exhibition.

For more information please visit:

here's a summary of what I've posted before about them when they contacted me about submitting for 'Tripping the Light Fantastic: The Fine Art Photography Exhibition' exhibition:

I received an email from an Agora Gallery assistant complimenting me on my website and specific images and that I would be a good addition to 'Tripping the Light Fantastic: The Fine Art Photography Exhibition' exhibition, a juried show run by the gallery director. I emailed back asking if I could just apply to the juried show and they said I would have to apply for gallery representation which would cost $2,950. I emailed a few photographers who have been represented by Agora and one answered back saying don't expect to sell anything, it's good for having an nyc show on your resume. That's crazy. How many emerging artists have $2950 to make themselves looke better on paper? More specific info from the email is below the following sentence...

They also wanted me to add their website link to their site, one where they had over 1300 photography websites listed. I decided against that given the nature of what they really want and stand for.

Thank you for your interest in Agora Gallery, established 1984 by a fine artist seeking to promote her work as well as the work of fellow artists. Agora Gallery is located in the hub of the Chelsea art district, 530 West 25th street , between 11th and 12th avenues. Please feel free to come and visit. Gallery hours Tues – Sat, 11am – 6pm.
All artists who are represented by Agora pay a fee for the advertising and promotion that we provide.
The basic representation cost is $2,950 which includes participation in a collective exhibition, promotion on two of our websites, a press release written by an art critique, inclusion in the exhibition catalog, personalized PR efforts, group invitation cards, ads and listings in New York publications.
Framing and shipping costs are not included in this fee and they will depend on the number of artwork that you will exhibit which will vary according to the level of representation that you select
Not all New York galleries charge a fee for representation, however many do.

Please visit to learn more about how NYC galleries work with artists. The commission structure on the sale of art is 70% for the artist and 30% for the gallery. We can not and do not guarantee that your work will sell and we suggest that you treat with caution anyone who promises that your work will sell.

I would personally avoid them at all costs! Rick Byerly


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